[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.zornica.sk\/5-oblasti-v-ktorych-pinterest-napreduje-vpred\/#Article","mainEntityOfPage":"https:\/\/www.zornica.sk\/5-oblasti-v-ktorych-pinterest-napreduje-vpred\/","headline":"5 oblast\u00ed v ktor\u00fdch Pinterest napreduje vpred","name":"5 oblast\u00ed v ktor\u00fdch Pinterest napreduje vpred","description":"Odhaduje sa, \u017ee Pinterest m\u00e1 pribli\u017ene 70 mili\u00f3nov pou\u017e\u00edvate\u013eov a m\u00e1 hodnotu pribli\u017ene 5 mili\u00e1rd dol\u00e1rov. To je kvapka v mori v porovnan\u00ed s\u00a0Facebookom, ktor\u00fd m\u00e1 1,2 miliardy pou\u017e\u00edvate\u013eov a\u00a0m\u00e1 hodnotu 210 mili\u00e1rd dol\u00e1rov. Ale Pinterest rastie r\u00fdchlo a na rozdiel od Facebooku je Pinterest ur\u010den\u00fd na propag\u00e1ciu v\u00fdrobkov. V...","datePublished":"2018-02-16","dateModified":"2018-02-16","author":{"@type":"Person","@id":"https:\/\/www.zornica.sk\/author\/devene\/#Person","name":"devene","url":"https:\/\/www.zornica.sk\/author\/devene\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/9994033610bfa8d5c75e7c2dd1b5bdd54900f4ed2e7e5c6722d4887246e31af4?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/9994033610bfa8d5c75e7c2dd1b5bdd54900f4ed2e7e5c6722d4887246e31af4?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"zornica.sk","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.zornica.sk\/wp-content\/uploads\/img_a286920_w2028_t1523902465.jpg","url":"https:\/\/www.zornica.sk\/wp-content\/uploads\/img_a286920_w2028_t1523902465.jpg","height":0,"width":0},"url":"https:\/\/www.zornica.sk\/5-oblasti-v-ktorych-pinterest-napreduje-vpred\/","about":["IT"],"wordCount":439,"articleBody":"Odhaduje sa, \u017ee Pinterest m\u00e1 pribli\u017ene 70 mili\u00f3nov pou\u017e\u00edvate\u013eov a m\u00e1 hodnotu pribli\u017ene 5 mili\u00e1rd dol\u00e1rov. To je kvapka v mori v porovnan\u00ed s\u00a0Facebookom, ktor\u00fd m\u00e1 1,2 miliardy pou\u017e\u00edvate\u013eov a\u00a0m\u00e1 hodnotu 210 mili\u00e1rd dol\u00e1rov. Ale Pinterest rastie r\u00fdchlo a na rozdiel od Facebooku je Pinterest ur\u010den\u00fd na propag\u00e1ciu v\u00fdrobkov. V mnoh\u00fdch oh\u013eadoch je Pinterest skuto\u010dne u\u017e pred Facebookom. Tu s\u00fa oblasti, v\u00a0ktor\u00fdch Pinterest napreduje najviac:1.\u00a0\u00a0\u00a0\u00a0\u00a0 Vizu\u00e1lny obsahVzh\u013ead Pinterestu je jasn\u00fd, \u010dist\u00fd a p\u00fatav\u00fd. Existuje ve\u013ea d\u00f4vodov, pre\u010do je vizu\u00e1lny obsah d\u00f4le\u017eit\u00fd pre marketingov\u00fa kampa\u0148, ale pravdepodobne najd\u00f4le\u017eitej\u0161ie je to, \u017ee p\u00fata okam\u017eit\u00fa pozornos\u0165 a \u013eudsk\u00fd mozog ho r\u00fdchlo spracov\u00e1va.2.\u00a0\u00a0\u00a0\u00a0\u00a0 Trvanlivos\u0165 pr\u00edspevkovPr\u00edspevky s\u00fa na Pintereste \u013eahko dostupn\u00e9 nav\u017edy. Na Facebooku s\u00fa aktu\u00e1lne asi len p\u00e1r hod\u00edn. Na Pintereste, v\u0161etko, \u010do vytvor\u00ed\u0161 a \u017eije nav\u017edy. M\u00f4\u017eete ma\u0165 blogy z pred dvoch rokov, ktor\u00e9 sa st\u00e1le zdie\u013eaj\u00fa. \u017diadne in\u00e9 spolo\u010dnosti to nerobievaj\u00fa.3.\u00a0\u00a0\u00a0\u00a0\u00a0 In\u0161pir\u00e1cia k\u00a0n\u00e1kupuAk chod\u00edte na Pinterest, je mo\u017en\u00e9, \u017ee sa sna\u017e\u00edte nie\u010do k\u00fapi\u0165. Priemern\u00e1 objedn\u00e1vka z Pinterestu je 100 eurov\u00e1, \u010do je vy\u0161\u0161ie ako ak\u00e9ko\u013evek in\u00e9 str\u00e1nky vr\u00e1tane slu\u017eieb Google, Amazon a Facebooku, ktor\u00e9 maj\u00fa v priemere 50 eurov\u00fa. Na Facebooku (alebo na Twitteri) m\u00e1te sk\u00f4r tendenciu si s\u00a0niek\u00fdm p\u00edsa\u0165 a\u00a0nie pozera\u0165 nov\u00e9 produkty a\u00a0rozhodn\u00fa\u0165 sa ich objedna\u0165.4.\u00a0\u00a0\u00a0\u00a0\u00a0 Propag\u00e1ciaMo\u017eno najlep\u0161\u00edm n\u00e1stroj pre obchodn\u00edkov. Pr\u00edspevky sotva vyzeraj\u00fa ako reklama, s\u00fa \u010dasto zdie\u013ean\u00e9 a\u00a0s\u00fa dostupn\u00e9 pre v\u0161etk\u00fdch pou\u017e\u00edvate\u013eoch. Pod\u013ea spolo\u010dnosti Pinterestpredajcovia zna\u010diek dosiahli 30% n\u00e1rast zisku (mus\u00edme podotkn\u00fa\u0165, \u017ee s\u00fa to bezplatn\u00e9 zobrazenia) z ich kampan\u00ed.5.\u00a0\u00a0\u00a0\u00a0\u00a0 Ve\u013ek\u00e9 \u017eensk\u00e9 publikum Pribli\u017ene 85% pou\u017e\u00edvate\u013eov Pinterestu s\u00fa \u017eeny a \u017eeny zvykn\u00fa o\u00a0dos\u0165 viac nakupova\u0165 ako mu\u017ei. Je o 30% vy\u0161\u0161ia pravdepodobnos\u0165, \u017ee nakupuj\u00fa on-line a\u00a0dok\u00e1\u017eu min\u00fa\u0165 na internete ve\u013ea pe\u0148az\u00ed. To je ve\u013ek\u00e1 v\u00fdhoda pre kozmetick\u00e9 a\u00a0m\u00f3dne zna\u010dky.Tento rok, obzvl\u00e1\u0161\u0165 v\u010faka tomu, \u017ee pr\u00edspevky m\u00f4\u017eu vidie\u0165 v\u0161etci, bude to pr\u00ednos pre spolo\u010dnosti a\u00a0zna\u010dky. Ke\u010f\u017ee obchodn\u00edci menia svoje strat\u00e9gie a za\u010d\u00ednaj\u00fa zis\u0165ova\u0165, ako by\u0165 \u00faspe\u0161n\u00fd na Pintereste. Je to pre obchodn\u00edkov ve\u013emi v\u00fdhodn\u00e9 a\u00a0ur\u010dite sa to bude e\u0161te v\u00a0bud\u00facnosti viac vyu\u017e\u00edva\u0165.                                                                                                                                                                                                                                                                                                                                                                                                "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"5 oblast\u00ed v ktor\u00fdch Pinterest napreduje vpred","item":"https:\/\/www.zornica.sk\/5-oblasti-v-ktorych-pinterest-napreduje-vpred\/#breadcrumbitem"}]}]